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In 2009, when Mike Cessario was attending a concert sponsored by Monster Energy, he noticed that the cans given to the band were filled with water and…
Mahmoud
When Joe Gebbia and Brian Chesky founded Airbnb in 2007, it was just 3 airbeds at their home. So how did it grow to 1.5 million reservations in less…
Mahmoud
Ju Rhyu struggled with acne breakouts and was fed up with the creams that left her with irritated skin. But her luck changed when she traveled to South…
Mahmoud
In 2015, two cofounders decided to start a direct-to-consumer(D2C) luggage brand. They set their eyes on launching in the December holiday season. But…
Mahmoud
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In 2006, the Seider brother decided to sell durable coolers at 10x the price of commercial ones. 17 years later, YETI is a $3.5 Billion dollar brand…
Mahmoud

December 2022

Happy Monday everyone! Gymshark bootstrapped a gym wear brand to £1 billion by turning their customers into sort of a cult. Ben Francis started the…
Mahmoud
Hey there! DoorDash is pretty much the big dog in the food delivery market, with 60% of the market share. But when it started in 2013, it was just a…
Mahmoud
Hey there, It's hard to believe that Crumbl Cookies grew from one store in Logan, Utah to over 600 branches in less than six years, but they did it…
Mahmoud
Hey there! Today, we’ll discuss the story of how Under Armour, one of the world's leading sportswear brands, got its start. In 1996, 24-year-old Kevin…
Mahmoud

November 2022

Hey everyone👋, I’m seeing many articles about how the current economic situation is impacting startups, so today’s post is about how Pandora pulled…
Mahmoud
Back in 2008, Dropbox was still a new startup with 100K users. Less than 1.5 years later, their user base grew to over 4 million. Here’s the story…
Mahmoud
In 2015, while Moiz Ali was buying an Axe deodorant, he took a closer look at the ingredients and couldn’t understand a single one. In July of that…
Mahmoud
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